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Have fun – add a video! Projects with a video have a much higher chance of success. For a dose of inspiration, check out the Creator Handbook. Need some help? Visit our Creator FAQ.

Creating a physical product? Be sure to add explicit demos of working prototypes. Photos and videos are always a great way to share your creative process and show backers what you’ve accomplished so far.

Use your project description to share more about what you’re raising funds to do and how you plan to pull it off. It’s up to you to make the case for your project.

What are the risks and challenges that come with completing your project, and how are you qualified to overcome them?

Every project comes with its own unique risks and challenges. Let your backers know how you’re prepared to overcome these challenges by setting proper expectations and communicating anything that could cause delays or changes in your production plan.

Please mention if you’re still in the process of completing any past projects or if your project requires approval or premarket review from an outside company or agency before you can distribute rewards.

Being fully transparent and addressing these potential challenges from the start will help backers understand that your project is a work in progress, and that you’ve thought through all of the possible outcomes.

You can add frequently asked questions to the FAQ tab on your project page once it goes live. Learn more.